Cork Finished Wines Lead the Way in Expanding Premium Wine Sales
The current trend for sales by closure type is based on sales of the Top 100 Premium Brands for the period ending 4/26/2014. The analysis shows a 36% positive slope for cork finished wines and a slope of 8% for wines with alternative closures among the Top 100 Premium Brands
This study is focused on premium domestic table wine, which for this purpose, is defined as wines packaged in 750ml bottles priced at $6 and up. Overall survey results indicate that the number of top brands using cork closures is growing, and that brands finished with cork have enjoyed more robust sales growth than brands finished with alternatives closures.